The Viva con Agua Ecosystem Part 2: Social Businesses and the Power of the Foundation

The Viva con Agua Ecosystem Part 2: Social Businesses and the Power of the Foundation

How economic activity and strategic stability drive our vision "ALL IN FOR WATER." In the first part of our series, we introduced you to the heart of Viva con Agua: our non-profit association. But in order to implement our vision ALL IN FOR WATER sustainably and with maximum reach, we go one step further. Why not use economic power to create social value?

Social Businesses: Economically viable, yet purpose-driven

With our innovative Social Businesses, we activate people in their everyday lives and at the same time generate financial resources for our worldwide WASH projects (Water, Sanitation, Hygiene).

Examples that show real impact:

  • Viva con Agua Mineral Water: The first Social Business of our movement! Our water is a "liquid flyer" that promotes ecological sustainability and directly generates donations with every purchase.

  • Goldeimer: A GmbH (limited liability company) that makes toilets a social issue in a charming and creative way. Whether with recycled toilet paper or mobile compost toilets at festivals โ€“ Goldeimer communicates WASH topics with absolute joy.

  • Villa Viva: Our socially committed guesthouses (including in Hamburg and Cape Town) connect and inspire people. They are places of gathering that directly support our work worldwide through overnight stays.

The Foundation: Strategic stability for the future

Such a big and vibrant vision also needs sustainable protection. That is exactly why the Viva con Agua Foundation was founded in 2009. It secures the long-term values, culture, and the Viva con Agua brand.

  • Brand Protection & Values: It ensures that our vision, mission, and culture remain protected and that all partners always act in line with our shared values.

  • Sustainable Cycles: By supporting Social Businesses, the Foundation secures a sustainable circular economy between non-profit work and economic activity.

This symbiosis of association, foundation, and Social Businesses makes us strong. But what would all this be without the people behind it? In the third and final part, you will learn everything about the true soul of our ecosystem: our community.

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